Project: SOCS (Service Operations: Case Studies) – collaborative research

by Paul Carder on July 7, 2013

Former British Prime Minister, Harold Wilson, is widely reported to have said “a week is a long time in politics”. A minute must have seemed a long time for Sabine Lisicki yesterday afternoon in the ladies tennis final at Wimbledon – we felt her pain! For Occupiers Journal, so much has happened in 5 days! It has been a good week for collaboration…

CASE STUDIES – collaboration

Dr. Frank Duffy raised a point at an evening event (more below); we need Harvard-style case studies in our industry. I have heard Frank say this before, and I knew where he was coming from – the Harvard Business Review (HBR) publishes 4-page summaries. These are multi-disciplinary, but written from the viewpoint of one discipline, such as Operations Management or Service Management. The Harvard case-teaching method is more detailed, and used as the basis of business school teaching worldwide. It is a proven method of teaching managers.

Frankly (no pun intended), I just thought the time for talk is over – we must act now. The corporate real estate (property), workplace and facilities management (FM) discipline needs this multi-disciplinary case study approach. And my business partner, Dr. Jim Ware, is an experienced ex-Harvard professor! So, there has never been a better time to push this forward.

SERVICE OPERATIONS: deliberately crossing Operations with Service Management

There is a recognized opportunity for Operations Management to engage in the SERVICE arena and apply this long-established body of knowledge and skills to answer fundamental questions in the areas of service quality, productivity and efficiency, and to apply their expertise in business services and the not-for-profit and voluntary sectors.

Service Operations is a deliberate mash-up! It crosses over between the established fields of Operations Management (generally applied to production efficiency – but equally applicable perhaps to the operating of buildings and engineering systems) and the newer field of Service Management, where perhaps much of facilities management resides.

Project: SOCS (Service Operations CASE STUDIES) is launched!

It is official – it has a LinkedIn Group: http://www.linkedin.com/groups/Project-SOCS-Service-Operations-CASE-5093552/about

SOCS (Service Operations CASE STUDIES) is specifically focused on a vital part of Service Operations in any organisation – the buildings (real estate), workplace provision, and facilities management (FM) services. Our aim: to deliver case studies to demonstrate contribution to organisational performance.

When, where and how did this start?

On Monday evening, 1st July 2013, at the RICS in London, the third Facilities Management (FM) evening event was held, organised by John Anderson. I was on the panel discussion, which was expertly chaired by Christopher Hedley, and with the following great people (in no particular order): Liz Kentish (Deputy Chair of BIFM), Kath Fontana, Managing Director of BAM FM (and representing the RICS FM Professional Group), Dr. John Hinks (Global Head of Innovation, CRE&FM, Group Operations at Zurich), and Peter McLennan (Course Director, MSc in F&EM at UCL).

In the audience were many other representatives of FM industry bodies and leading commentators: Johnny Dunford (Global Commercial Director, RICS), Chris Hoar (Chief Executive, FM Association), Dave Wilson, the UK representative for IFMA Foundation, Geoff Prudence (Chair, CIBSE FM Group), Richard Byatt (Communications, Magenta; former Corporate & Public Affairs Director at BIFM), David Emanuel (Managing Director, i-FM.net), and Martin Read (Managing Editor, FM World).

The invited guests covered many of the leading FM clients (occupiers) and service providers from the UK and international market, and many leading consultants, from sole principle to global firms. It is fair to say that the gathering of 80 or so people was a representative cross-section of the UK FM industry.

SOCS: Terms of Reference

The next stage is to bring this project together. We have made a start, and many of the people listed above have already agreed to play a role in this project. In particular, RICS, BIFM and the FM Association are all ‘agreed in principle’. And all the panel (above) have also agreed to represent these bodies, and others, on a Steering Group, chaired by Dr. John Hinks as an independent client (end user).

The majority of our Regional Partners have also responded already, to say that they are very much behind SOCS and will communicate it within their global regions. This will connect us with ABRAFAC, SAFMA, MEFMA, FMA Australia and many others over time!

Further details

contact: Project Co-Director: Paul Carder: paul.carder@occupiersjournal.com or +44(0)7970 406477

or Project Co-Director: Dr Rob Harris, Ramidus Consulting (Occupiers Journal – Regional Partner, UK & Ireland)

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